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Money raised from Utopia into advertising Buzzerbeater

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This Post:
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259494.6 in reply to 259494.5
Date: 6/18/2014 7:13:26 AM
Overall Posts Rated:
323323
Oh, I thought the problem was that people hated to have other countries beating you in games.

This Post:
11
259494.8 in reply to 259494.1
Date: 6/18/2014 6:28:07 PM
Neverwinter
CGBBL
Overall Posts Rated:
621621
Well I'm hoping(expecting) that BBs are already thinking about how to invest those 10k dollars into BB. I think some major changes are coming our way. With that kind of money, it would be a waste to throw it into making a simple mobile app. I'm guessing BBs are currently considering some landscape-changing innovations to the game. And they probably take a while.

This Post:
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259494.9 in reply to 259494.8
Date: 6/18/2014 11:05:03 PM
Surry Hills Peeps
II.3
Overall Posts Rated:
12171217
Like a shift away from Flash...

This Post:
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259494.10 in reply to 259494.9
Date: 6/20/2014 10:39:25 AM
Greensboro Generals
III.2
Overall Posts Rated:
746746
10K is hardly anything. Dudes could blow that on a good dinner and a couple of hookers. But if money were to go back into advertising I could highly recommend investing in google keyword searches.

This Post:
00
259494.11 in reply to 259494.10
Date: 6/21/2014 10:29:30 AM
Overall Posts Rated:
419419
You mean SEO, right?

As a matter of fact, BB does very well in terms of SEO. That's how I managed to find BB, afterall. Type Basketball Manager Sim and BB comes 3rd, after a single player game and a site with reviews. In just "Basketball Manager" search, it's 4th or 5th. So, I don't think there will be any huge improvement if they throw money into SEO or Google ads.

Facebook is the way to go: Target people who like Basketball, I would narrow the age field too, in order not to target very young persons (as I think most managers in here are around their 30s) to fit the age with the pace of the game and they seem more willing to be supporters, I'd even target based on their tech behaviour.

As a plus, I'd start issuing press releases to baskeball sites/blogs/forums too. Nothing special here, but having a site myself (irrelevant to basketball), I know that most sites appreciate free content. A banner exchange proposition to some of these sites/blogs/forum wouldn't hurt either.